2022-2032 Vistitor Experience Development Plan

4.7 What Experiences do we want to nurture and build? AGRI-FOOD TOURISM A feeling that when you’ve visited here you’ve tasted everything it has to offer, including local produce and new ways of engaging in sustainable farming. STORIES AND LEGENDS Telling the real and mythical stories of this land in a way that is accessible and brings them to life. BECOME A TEMPORARY LOCAL Feel like you have lived here forever, and come away from this place feeling like one of the locals by hearing their stories, having a pint or finding a hidden gem. UNEXPLORED CORNERS Having something worth visiting and seeing in every village and corner of the district. Dispersing people away from the honey pots at peak times. FUZZY BOUNDARIES Working collaboratively to ensure a seamless visitor experience across the destination, and recognising the whole area benefits when the south west is an attractive place to visit. CONNECTING TO THIS PLACE Connecting digitally with the diaspora and offering online experiences before you’ve arrived. Finding alternative ways of getting here than by car. RESPONSIBLE TOURISM Going green and low carbon and recognising that people will pay to feel good about the holiday they take. WELLBEING AT THE HEART An active and adventurous place, where you feel on top of the world after you’ve visited (and keep coming back for more). 49 Fermanagh Lakelands & Omagh and The Sperrins

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